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The businesses aim at conquering the market in the sign of quality instead of lower prices. Their main characteristics sees the concept of Well-being prevail over the concept of Clean which reflects clients\u2019 growing requests for environmental protection. What is more, specific certificates make a difference for some clients and can orientate their choices towards those manufacturers that guarantee wellbeing before the luminous white<\/span><\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-12232 alignnone\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-300x300.jpg\" alt=\"\" width=\"254\" height=\"254\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-300x300.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-1024x1024.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-150x150.jpg 150w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-768x768.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-1536x1536.jpg 1536w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-696x696.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-1068x1068.jpg 1068w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018-420x420.jpg 420w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/Apertura-reportage_Luglio2018.jpg 1772w\" sizes=\"auto, (max-width: 254px) 100vw, 254px\" \/><\/p>\n<p>The story of an adjective \u201cecological\u201d is well-known. From the core element of the human race salvation, over few years it has become an appendix through which to justify and advertise, more or less provisionally, the existence of anything. The main suspects responsible for the pollution we deal with every day included. Therefore here come the engines, plaster, gas, fertilizers, paper<br \/>\nand even plastic \u2013 all of them rigorously \u201cecological\u201d.<br \/>\nAs a matter of fact, the term \u201cbio\u201d, an abbreviation of biological, has recently been used everywhere and a lot. It was initially and typically used by food industry mainly, but today, it is applied to any type of a product if recognizable for its integral adaptation to nature and the protection of the environment it is used in.<br \/>\nIn this context, laundries could surely not avoid facing the concept of \u201cbio\u201d.<br \/>\nIt was actually made necessary by textile care sector objectives in the first place. What is more, also the washing processes played their part. They have been forever subjected to conform to both chemical and technological innovations, and to the requests and needs of the market that changed in the meantime as well.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\" wp-image-12233 alignleft\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"257\" height=\"196\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 257px) 100vw, 257px\" \/>\u201cOver the last years, the bio factor has deeply revolutionized the entire laundry sector\u201d says <span style=\"color: #0000ff;\">Marco Niccolini, the Sales Director at Renzacci, a producer of laundry machines based in Citt\u00e0 di Castello.<\/span> \u201cAs a matter of fact, \u2013 continues Niccolini \u2013 nowadays, clients put the concept of Well-being\u00a0first. It comes before the concept of Clean, as we can learn from the portal \u201ciotilavobio\u201d. They won\u2019t settle just with an idea of luminous white linen.<br \/>\nThey can even look at it with suspicion thinking of the ways it has been obtained. Clients ask for garments treated according to the concept of environmental protection with regard to human health by using, e.g. hypo-allergenic and biodegradable products. Consequently, laundry shops are going through an immense change right now. They are not inaccessible caves anymore like they used to be twenty years ago. They are becoming open and accessible places where it is possible to discuss what cleaning really means, how it is done and at what cost. Also, the associates of Federmoda acknowledged it by updating the parameters of reference in terms of softness and colors of cleaned garments\u201d.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12233 alignright\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"249\" height=\"190\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 249px) 100vw, 249px\" \/>Along this path, the contribution of the chemical sector is crucial. It has always been subjected to particular attention in the subject of environmental protection. \u201cCertifications turn out to be crucial\u201d explains Riccardo Bassan, who works in the marketing division in the \u201cprofessional\u201d sector at<span style=\"color: #0000ff;\"> Christeyns Italia, a producer of chemical products based near Milan.<\/span> \u201cIn our country, the CAM, Minimum\u00a0Environmental Criteria, still count \u2013 continues Riccardo Bassan \u2013 and are requested to be able to operate in determined places. They can be obtained by a company through an application to a trusted lab, without necessarily receiving any approval of a third party. Whereas instead, the\u00a0Ecolabel certification obtained by Christeyns has been released by the European Union directly. The EU pays the lab where the analysis had been made. Therefore, the obtained label confers absolute reliability and trustworthiness. Ecolabel guarantees three fundamental requirements: 100% bBiodegradability, a higher concentration of the chemical factor and tested efficiency of the product by comparing it to a non-ecological leading product. This comparison shall result in having equal or higher requisites in terms of competitiveness as far as the Ecolabel product goes\u201d.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12233 alignleft\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"255\" height=\"195\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 255px) 100vw, 255px\" \/>\u201cThe \u201cbio\u201d factor does not only count but it makes a difference as far as industrial laundries are concerned\u201d. Such is the thesis of <span style=\"color: #0000ff;\">Venere Mattioli, the Sales Director at Montega, a manufacturer of chemical products for textile care based in Misano Adriatico<\/span>. Mattioli explains it in detail: \u201cI am referring to the results of our experiment. It aimed at guaranteeing higher results in terms of biodegradability or carbon oxide emissions. The results obtained enrich the niche of 150 industrial laundries today. These businesses\u2019 turnover is ten million a year on average. Needless to say, they constitute the Italian first League. They are much more than just advanced businesses. What proves it, are the strongly pronounced differences in terms of quality offered if compared to other businesses, that are still attached to the barren law of the price imposed by the final client\u201d.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12233 alignright\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"257\" height=\"196\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 257px) 100vw, 257px\" \/>Also <span style=\"color: #0000ff;\">Marco Vaccari who, together with Roberto Castelli owns Surfchimica based in Peschiera Borromeo, near Milan<\/span>, is referring to the niche: \u201cThe market is so receptive towards the new \u2013 says Vaccari \u2013 that some of our clients accept to test the products we invest in as far as research goes. Operating in this way, we reach important results that can be extended to the entire range of products used in washing garments: detergent, stain remover, softener, strengthener. In case of all these 4 products, it is possible to adopt green solutions: plants extract derivatives with 1% surfactants and neutral ph. It was not even imaginable until a few years ago, which proves that the bio factor indicates the future path of laundries\u201d.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12233 alignleft\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"242\" height=\"185\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 242px) 100vw, 242px\" \/>The Bio revolution is so immense that it has involved the ironing sector, too. \u201cToday, excellent level ironing \u2013 reads a communication by <span style=\"color: #0000ff;\">Pony based in Inzago, near Milan<\/span> \u2013 pays a particular attention to the search for innovative solutions in order to reduce energy consumption progressively and protect the environment.<br \/>\nOver the last years, the construction of machines and the choice of components have been more and more<br \/>\norientated towards this direction. Innovative solutions have been tested and adopted, e.g. insulation, heaters made of steel, last generation engines and low consumption electro-pneumatic systems\u201d.<br \/>\n\u201cIroning sector intended as a post-washing treatment, has been extending its range of action significantly\u201d underlines <img loading=\"lazy\" decoding=\"async\" class=\"wp-image-12233 alignright\" src=\"http:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg\" alt=\"\" width=\"254\" height=\"194\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-300x229.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-768x587.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018-1024x782.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2018\/07\/2Foglie_ReportageLuglio2018.jpg 1521w\" sizes=\"auto, (max-width: 254px) 100vw, 254px\" \/>. He explains: \u201cI am referring to products such as spotting tables that work with biodegradable products or ozone cabinets able to sanitize garments that otherwise could not be washed, e.g. firemen fireproof suits. The tendency to use materials, fibers and accessories in clothing is increasing today and will tomorrow.<br \/>\nConsequently, the bio component in washing processes will only develop further\u201d. \u2022<\/p>\n<p>by Stefano Ferrio<br \/>\nDetergo Magazine July 2018<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Textile care manufacturers of machines and products report on the growing niche of the industrial and artisan businesses that have been orientated towards innovations in environmental sustainability. The businesses aim at conquering the market in the sign of quality instead of lower prices. Their main characteristics sees the concept of Well-being prevail over the concept [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12232,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[458],"tags":[1020],"class_list":{"0":"post-12213","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-topnews-en","8":"tag-bio-factor-feeds-laundries"},"_links":{"self":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/12213","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/comments?post=12213"}],"version-history":[{"count":5,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/12213\/revisions"}],"predecessor-version":[{"id":12242,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/12213\/revisions\/12242"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/media\/12232"}],"wp:attachment":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/media?parent=12213"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/categories?post=12213"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/tags?post=12213"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}