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It does not only reflect a composition of a name but it is a story of an industry, and in particular, the textile industry with its seventy year-long story.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15871 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte5-2.jpg\" alt=\"\" width=\"502\" height=\"570\" \/><\/p>\n<p>Today, Masa is a leading company of the sector thanks to their excellent quality yarns, their sensitivity towards environmental issues, the thorough control of the entire production chain, the research and innovation of the design, and customized services offered to even the most demanding clients.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15873 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok.jpg\" alt=\"\" width=\"508\" height=\"566\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok.jpg 846w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok-269x300.jpg 269w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok-768x856.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok-696x776.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/GizaVR_ok-377x420.jpg 377w\" sizes=\"auto, (max-width: 508px) 100vw, 508px\" \/><\/p>\n<p>Over the last years, the two key words of Masa\u2019s company policy have been flexibility and customization. The flexibility of production turns out to be crucial in order to adjust the production processes to the variability of market demand that, if compared to the past, is much more unpredictable and less standardized.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15875 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto.jpg\" alt=\"\" width=\"403\" height=\"487\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto.jpg 1299w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-248x300.jpg 248w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-847x1024.jpg 847w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-768x929.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-1270x1536.jpg 1270w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-696x842.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-1068x1292.jpg 1068w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/letto-347x420.jpg 347w\" sizes=\"auto, (max-width: 403px) 100vw, 403px\" \/><\/p>\n<p>Product customization is the cornerstone of the business. As a matter of\u00a0fact, Masa creates exclusive designs on commission following the requests for specific patterns and design, often even the most unusual or particular ones.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15877 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2.jpg\" alt=\"\" width=\"502\" height=\"501\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2.jpg 1031w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-300x300.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-1024x1024.jpg 1024w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-150x150.jpg 150w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-768x767.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-696x695.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/Piquet-2-420x420.jpg 420w\" sizes=\"auto, (max-width: 502px) 100vw, 502px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>The quality of yarns, the Made in Italy production and product customization make of the company the reference point of the textile sector and an example of the Made in Italy expertise.<br \/>\nWith more than 240 colours available in the catalogue, that can transform into numerous combinations of yarns and fabrics, it is possible to provide\u00a0an elegant look to any type of an ambience, classic or modern, obtaining an elegant and sophisticated effect at all times.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15879 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1.jpg\" alt=\"\" width=\"503\" height=\"611\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1.jpg 1984w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-247x300.jpg 247w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-843x1024.jpg 843w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-768x933.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-1265x1536.jpg 1265w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-1687x2048.jpg 1687w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-696x845.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-1068x1297.jpg 1068w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-1920x2331.jpg 1920w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte1-346x420.jpg 346w\" sizes=\"auto, (max-width: 503px) 100vw, 503px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Masa is specialized in the production of table cloths and table linen that combines high productivity with a low environmental and energy impact starting from the search for the best yarn, the control of the entire production chain to arrive to the final product, fabrics. Masa\u2019s staff realizes resistant table linen with fashionable design. The choice among more than 240 nuances with an infinite number of possibilities to combine patterns and images reflects every possible style and taste.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15881 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4.jpg\" alt=\"\" width=\"504\" height=\"612\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4.jpg 1984w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-247x300.jpg 247w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-843x1024.jpg 843w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-768x933.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-1265x1536.jpg 1265w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-1687x2048.jpg 1687w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-696x845.jpg 696w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-1068x1297.jpg 1068w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-1920x2331.jpg 1920w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/FotoMasa_Parte4-346x420.jpg 346w\" sizes=\"auto, (max-width: 504px) 100vw, 504px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>What about bed linen? The slogan for these products is \u201csleeping surrounded by beauty\u201d. As a matter of fact, bed sheets, pillowcases, top sheets and the matching duvet covers express elegance and comfort. A perfect balance that makes of Masa an ideal partner that supplies the most exclusive hotel rooms with quality and design. Finally, the collection dedicated to bathroom linen &#8211; with \u201cquality caressing the skin\u201d that Masa\u2019s website shows (www.masa.it) \u2013 is characterized by a rich selection of colours, sizes and customizations. Details such as embroideries and edgings, contrasting yarn inserts, jacquard patterns or customized designs make the bathroom sets by Masa unique, elegant and\u00a0suitable for any ambience.<br \/>\nWorldwide, Masa\u2019s clients include industrial laundries, big hotel chains and generally, the Ho.Re.Ca. market. The entire production is carried out in Italy, the weaving stage included. The cost of the latter is significantly high in Italy today, yet, due to the company\u2019s policy, the production stays within the national borders.<br \/>\nThe beauty of the photographs of Masa\u2019s products presented in this article allows the readers to virtually \u201ctouch\u201d not only the aesthetics of these products and their design but also the quality of the raw materials used to make them. \u2022<\/p>\n<p><strong><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-15883 aligncenter\" src=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/masa-logo-masa-da-maggio-2019-ADV_Masa3547.jpg\" alt=\"\" width=\"403\" height=\"146\" srcset=\"https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/masa-logo-masa-da-maggio-2019-ADV_Masa3547.jpg 800w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/masa-logo-masa-da-maggio-2019-ADV_Masa3547-300x109.jpg 300w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/masa-logo-masa-da-maggio-2019-ADV_Masa3547-768x278.jpg 768w, https:\/\/www.staging.detergo.eu\/wp-content\/uploads\/2020\/03\/masa-logo-masa-da-maggio-2019-ADV_Masa3547-696x252.jpg 696w\" sizes=\"auto, (max-width: 403px) 100vw, 403px\" \/>MASA S.P.A. INDUSTRIE TESSILI<\/strong><br \/>\nVia Mestre 37 &#8211; 21050 Bolladello di Cairate (Va) Italy<br \/>\nTel.\/Ph. +39 0331 310145<br \/>\nFax +39 0331 311325<br \/>\nmasa@masa.it <a href=\"http:\/\/www.masa.it\/\">www.masa.it<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The acronym Masa, that stands for the name of this company based in Cairate near Varese, comes from both an idea and the synergy between the Macchi and Salvati families. It does not only reflect a composition of a name but it is a story of an industry, and in particular, the textile industry with [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":15871,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[1351,1359],"tags":[1486],"class_list":{"0":"post-15885","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-close-up","8":"category-the-other-cover","9":"tag-masa-textiles"},"_links":{"self":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/15885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/comments?post=15885"}],"version-history":[{"count":6,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/15885\/revisions"}],"predecessor-version":[{"id":15910,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/posts\/15885\/revisions\/15910"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/media\/15871"}],"wp:attachment":[{"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/media?parent=15885"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/categories?post=15885"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.staging.detergo.eu\/en\/wp-json\/wp\/v2\/tags?post=15885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}