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Page by page, all green. This is how it will be from now on, not from a symbolic and appearance choice, but as a conscious decision of substance.<\/p>\n<p>We could not continue to support the cause of eco-compability, without making a direct commitment in this sense. In a complex and insidious moment like the one we are living now, communication plays an essential role and the reputation becomes a fundamental value for everyone, also for Detergo Magazine, the voice of textile care companies.<\/p>\n<p>We keep on saying that nothing will ever be the same as before, referring to the current sanitary crisis. Companies are being asked to change their way of making business, to conceive in a new way their relationship with their employees, their territory and their community. A return to a glorious past, when the entrepreneur had a deep bond with his own territory. We are in the middle of a metamorphosis, a deep change, where sustainability is the key factor for the development of the people and of the planet.<\/p>\n<p>Within this wavelength, we have asked ourselves what could we do to send out an innovative signal. Detergo is not just a paper printed newsletter, it is an authentic communication system: beyond the traditional magazine, there is the website and social media \u2013 these two last communication channels are experiencing now an unexpected success. Textile care companies are making an extraordinary effort to combine doing business together with an eco-friendly growth.<\/p>\n<p>The motto of EXPOdetergo International 2022 will be <strong>RESET.RESTART together<\/strong>, according to the three big themes of the exhibition: sustainability, digitalisation and hygiene.<\/p>\n<p>Doing more, with less: this has been the goal of the textile care sector for several years now. The entire industry, including our sector, aims for greater efficiency, hygiene and productivity with less energy waste, water and detergents, but above all, with a lower impact on the invironment.This is why sustainability could only be one of the guidelines of both EXPOdetergo International 2022 fair, as well as of Detergo Magazine.<\/p>\n<p>From simple washing machines to large automated lines, from detergents to chemical additives, the entire industry is aiming for a business always more green. Turning the fear of the present into confidence in the future, in fact, as the United States President Roosevelt said, \u201cThe only thing we have to fear, is the fear itself \u201d.<\/p>\n<p>By Marzio Nava<br \/>\nDetergo Magazine \u2013 Number 9, September 2021<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Detergo magazine issue that you are currently reading (if in paper version) is made from recycled paper. Page by page, all green. 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